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Purposeful innovation
Conscious cycle care is driven by a thoughtful and holistic approach to everything we do. And conscious cycle care is for every body.
From our consumer-centric approach to innovation and product design, to sourcing materials that don’t harm your body, DIVA™ creates products that fit your unique anatomy and deliver on quality, safety and performance.
We couple this with education and hands-on consumer experience so you can navigate the cycles of your life with confidence.
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Quality
With the support of expert knowledge and data-driven research, our products are made with quality materials and ingredients that are safe for your body.
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Consumer experience
We want you to love your DIVA™ products, and we're here for you as you navigate every step in your cycle care.
Our multilingual consumer experience team can be reached via phone and email Monday through Friday from 8:30am-4:30pm ET. Or just send us a DM.
Conscious Cycle Care for Every Body
Founded by Carinne Chambers-Saini and her mom Francine Chambers, DIVA launched the Original DivaCup to revolutionize menstrual care. Today, DIVA supports every stage of the cycle — from menstruation to postpartum and beyond — with quality, body-safe products. More than a brand, DIVA is a movement: breaking stigma, elevating education, and championing body literacy and self-care.
A message from DIVA's Founder & CEO
My mom, Francine, spent her whole life searching for a better, more comfortable alternative to pads and tampons. She found it in the modern menstrual cup. She knew she had a winning product and together, we launched the DIVA Cup.
It's hard to believe that was twenty years ago! Our small business began in the basement of our house in Kitchener, Ontario, and before long, we were a household name.Today, we are committed to being your conscious cycle care partner, as you take the leap toward life-changing, reusable period products.
Carinne Chambers-Saini
DIVA, Founder and CEO
Proudly Canadian
Our roots have always been, and still are, Canadian. From the original DivaCup's inception and manufacturing to beyond, we've been a female-founded, family-operated Canadian brand since 2002.
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Get answers to your questions―even ones you're too nervous to ask.
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We're committed to menstrual equity. 2% of your purchase directly supports community organizations fighting period poverty.
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Tap into the full potential of period care.
