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Our Impact

menstruating in comfort and with dignity is a human right

DIVA is redefining menstrual, pelvic, and sexual wellness through education, advocacy, and community impact. We take tangible action to close equity gaps—donating 2% of revenue to support menstrual equity—while partnering to elevate conversations and champion inclusive, stigma-free care for everybody.

Impact Overview 2025

  • Community Engagement and Giving

    • 8,000 DIVA Cups donated  
    • Over 75 community organizations served
  • Education and Advocacy

    • Over 6,000 educational brochures and 400 demonstration kits sent to community organizations and medical facilities  
    • Reimbursed consumers’ unjustly charged tax on period products as part of the Tampon Tax Back Coalition  
    • 40 medical professionals enrolled in DIVA’s Medical Affiliate Program
  • People and Culture  

    • Employee Learning: World Environment Day workshop, The M Factor Film screening and Truth and Reconciliation Day film screening, Second Stories
    • Volunteering with Days for Girls and The Period Purse
    • 72.44 Menstrual and Menopause Leave days collectively utilized by DIVA employees
  • Environmental Stewardship

    • 2,000 trees planted in Sudbury, ON in partnership with veritree
    • 51.72 MWh of green electricity and 461.059 GJ of green natural gas onto the grid and pipeline via Bullfrog Power
Introducing our 2025 DIVA™ Impact Report

DIVA’s Impact program aims to generate positive social impact by promoting menstrual equity, education, and access to menstrual products in underserved communities. Partnering with organizations located across Canada and the USA, DIVA—a proud B Corp — has donated over 83,000 DIVA Cups to over 300 organizations since 2018.

Download our Impact Report

How can we help?

DIVA™ Cup requests will be accepted on a rolling basis with some closures throughout the year.

The DIVA™ Cup request portal will be closed for the months of July and August, as well as the months of December and January. Depending on demand and donation availability, we may close the portal at other times throughout the year.

Donation Application Form

Are you educating people on menstrual, pelvic, and sexual wellness? If so, you can apply to receive a FREE demonstration kit and product samples (Based on inventory and applicant needs). Learn more at the form below:

DIVA Resource and Product Sample Request Form

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Our Impact Pillars

  • Access & Community Impact

    Access & Community Impact

    We expand access to body-safe solutions, and support communities historically underserved in menstrual, pelvic, and sexual health.

  • Education & Body Literacy

    Education & Body Literacy

    We empower people with science-backed education to understand their bodies and make confident choices across every life stage.

  • Advocacy & Cultural Change

    Advocacy & Cultural Change

    We use our platform to break stigma, normalize conversations, elevate diverse voices, and drive cultural change in women’s health.

  • Access & Community Impact

    Access & Community Impact

    We expand access to body-safe solutions, and support communities historically underserved in menstrual, pelvic, and sexual health.

  • Education & Body Literacy

    Education & Body Literacy

    We empower people with science-backed education to understand their bodies and make confident choices across every life stage.

  • Advocacy & Cultural Change

    Advocacy & Cultural Change

    We use our platform to break stigma, normalize conversations, elevate diverse voices, and drive cultural change in women’s health.

Our guide to creating a more equitable workplace

How To Implement Paid Menstrual and Menopause Leave

Learn More
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  • Certified B Corp

    We are proud to be a company that makes a difference for our community and planet.

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  • Tampon Tax Back

    Did you know 21 states still tax period products as luxury goods? If you purchase select DIVA products in these locations, we'll reimburse your tax. All you need is to submit your receipt within 10 days of your purchase.

    Read more
  • Wholesale

    This opportunity is open to
    schools, nonprofits, and smaller businesses who are aligned with our mission of
    supporting menstrual and pelvic health. It’s our way of helping make DIVA more
    accessible.



    Read more

Lifting the Lid on Menstruation

A Documentary Film

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